VP brings solutions to Look East

People and Places | October 03, 2016

Joy.pngJoy Johnson is a puzzler. She thrills at the challenge of bringing together pieces to achieve a vision. And the more complex the issues, the more she enjoys it.

Joy brings her strategic vision to Look East as Vice President of Marketing and Business Development. She is excited about working with the Look East team and connecting the team within the food and agriculture industry,

“There is an incredible group of people at Look East with expertise in food and agriculture. The intellectual capital here is astounding and I get to leverage it for our clients,” she said.

Throughout her impressive career, Joy has been involved in many aspects of the food industry, from production to understanding consumer preferences. She brings a strategic vision to Look East to enable clients to grow the trust that is vital for their success. Her specialty is uniting a team together to tackle a project en route to achieving the master vision.

Based in the Iowa office, Joy heads up Look East’s marketing and business development division. The food system faces critical issues, Joy explained, with changes occurring throughout the system and the potential for incorrect information to spread.

“We have the opportunity to take the issues and consumer perception and bring them together. We facilitate greater understanding that helps to grow trust,” she said.

She had her husband have three children and are active in sporting events and outdoor activities.

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