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Blog

The latest on communicating
in food and ag

Happy Holidays From Look East

As we reflect on our blessings this holiday season we want to thank our clients for placing...

agriculture, Look East, Holiday |

The Trends of 2019

As experts in food and agriculture, our days are spent with headlines, strategies and ideas to...

agriculture, farm, Meat Alternatives, Sustainability, Regenerative Ag, Climate Change, Ag Tech, Innovation, Animal Care |

Clearing the Confusion on Antibiotics

I was stunned to hear a mother express guilt about being “unable to afford meat that doesn’t...

Charlie Arnot, meat, consumer research, Antibiotics |

Look East Welcomes Two New Employees

Look East has added two new members to its team. Melanie Fitzpatrick joins as the Vice President...

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Growing Trust and Leadership

The little girls of Daisy Troop 2160 wanted to get involved in their community, learn something...

Community Garden, growing food, kids, People and Places |

Charlie Arnot on Calming Public Trust

Over the last 50 years, there have been enough violations of public trust by all kinds of...

Charlie Arnot, consumers, communications, bias against big |

No Outrage Over "Poison" Pumpkin Lattes? Here's Why.

In 2015, high-profile food crusader Food Babe took aim at the beloved pumpkin spice latte by...

crisis communications, crisis management, fair, Father's Day, food processing, issue management, pink slime, reputation management, Magnify, Digital Intelligence, consumer research, digital ethnography |

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