The latest on communicating
in food and ag

Getting the Right Digital Insights

Humans create 2.5 quintillion bytes of data each day. With that amount of information and c...

Insights, digital landscape, reputation management, Digital Intelligence, consumer research, digital ethnography, Digital Stategy, Trends |

What are Consumers Saying About Meat Alternatives?

Cell-cultured meat has created some new scenarios not imagined just a few months ago – should...

Insights, issue management, branding, Meat Alternatives, Magnify, Digital Intelligence |

Digital Monitoring Works Like a Stethoscope

Have you ever had that awful feeling that people were talking about you?

Insights, issue management, media monitoring, consumer research, Digital Stategy |

A social media strategy for food and agribusiness today is no longer optional

If you think social media is just for sharing recipes and cat videos, your organization is...

Insights, social media, social media strategy |

The Martian Book Review: What I learned about growing food from a space story

What’s the first thing you do when you are left for dead on Mars and have to figure out how to...

farming Mars, growing food, Insights, Look East, Mars, space travel, The Martian |

Look East Shares Crisis Management Tips at Agricultural Business Council of Kansas City

The best time to start managing a crisis is before it ever happens, as Look East Vice President ...

crisis communications, crisis management, Insights, Jim Fallon, Kansas City Agribusiness Council |

Why Food and Agriculture Needs to Grow Trust

At Look East, we have a singular focus – growing trust in food and agriculture.

agriculture, Charlie Arnot, food, food and agriculture, food system, growing trust, Insights, Look East |

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